Timeless Sparkle,
Timeless Trust

Welcome to the world of ASAHI JEWELRY, where tradition and elegance blend seamlessly.
Widely loved by customers around the world, we proudly offer supreme quality jewelry collections created with exquisite craftsmanship.
Featuring a wide range of traditional Japanese pearl jewelry, each one of our jewelry pieces will add a sparkle to your story.
Including top embassy staff and celebrities, our satisfied customers attest to our reliability.

HISTORY

HISTORY

Since our foundation in 1897, our commitment to unparalleled quality and service has earned us the trust and royalty of customers worldwide. From those featuring dazzling gemstones to ones crafted with lustrous, perfectly round pearls, we offer over 20,000 jewelry pieces. Our enduring quality and reliability coupled with comprehensive after-sales services have enabled customers to pass down cherished jewelry through generations.

QUALITY

QUALITY

At the core of our jewelry’s beauty are carefully selected materials and refined designs, as well as the craftsmanship and passion of uncompromising artisans. Throughout our 130-year history, we have been crafting exquisite jewelry, a testament to our unwavering dedication to authenticity.

EMOTION

EMOTION

Our craftsmanship –– Creating unique beauty in every detail, fusing tradition and innovation Our pearls –– Traditional Japanese pearl culture techniques are the secret behind their exceptional luster, smoothness, and elegant roundness.
It is a wonderful surprise and joy to discover gemstones and pearls reflecting the Japanese aesthetics of purity, innocence, harmony, and respect for nature’s gifts.

SHOP

A Gift of Enduring Elegance and Sparkle

A Gift of Enduring Elegance and Sparkle

From everyday wear jewelry to pieces for special occasions, we provide high-quality jewelry at reasonable prices.
Whether received as a gift from someone special or chosen as a memento for evoking memories of a wonderful trip, our jewelry has been cherished by its owners for decades. Explore the elegance of craftsmanship that transcends borders and generations to find the perfect piece for your special one, something sure to be loved for many years to come.

OMOTENASHI

OMOTENASHI

We are committed to personalized attention and genuine support to ensure a memorable and smooth shopping experience. Including customized packaging for gifts as well as items for personal use, we provide services in time for your next flight. Experience Japan’s borderless elegance and hospitality.

Located in the Imperial Hotel Arcade

Located in the Imperial Hotel Arcade

〒100-0011
1-1-1 Uchisaiwaicho Chiyoda-ku, Tokyo
Imperial Hotel, Main Building B1F Arcade Googlemap

Hours
10:00 to 19:00
(Sunday, Holiday 10:00 to 18:00)
Open
year-round
TEL
03-3503-2528